Key takeaways
- Start with one paid workflow, not a platform.
- Build the data pipeline before the dashboard.
- Ship to real users by week eight.
Weeks 1–2: shape one workflow
Pick the single job your best users would pay for. Write it down in one sentence. Everything else waits.
Weeks 3–6: build the data core
Replace manual updates with a pipeline. Add the valuation or scoring logic. Test it on real properties before anyone sees a screen.
Weeks 7–10: the product
Accounts, billing and the one workflow, built well. Put it in front of five real users in week eight and watch them use it.
Weeks 11–12: launch
Pricing page, onboarding, monitoring and a plan for the next six weeks of improvements.



